Playbook #118: Microgreens
🖼️ The Big Picture
Microgreens are not only delicious and nutritious but also represent a rapidly growing industry that's making a big impact on the future of agriculture. If you have a passion for healthy food and sustainability, then this opportunity might be for you.
Microgreens are young plants that are harvested just a few weeks after germination when the leaves are small but packed with flavor and nutrients. They are grown using hydroponics (in water with added nutrients instead of soil). This method allows for faster, more efficient growth and significantly reduces water usage compared to traditional soil-based agriculture.
Investing in microgreens is a unique opportunity to support a sustainable, environmentally friendly, and highly profitable industry (with growers earning up to $50 per pound).
The demand for these miniature greens is on the rise, with more and more consumers searching for fresh, healthy options to incorporate into their diets.
There are a variety of ways to get involved, from funding small-scale operations to investing in larger commercial ventures — or even starting your own growing business. Let’s dive in.